Bulova 1928 Moderne

Submitted by plainsmen on December 27, 2020 - 12:45am
Manufacture Year
Movement Model
Movement Date Code
Cresent Moon
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Movement Serial No.
Case Serial No.
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Watch Description

Pretty awesome ladies enamel watch from 1928.  The case has the same demensions as the Colette and even had the same case  sides and back.

Unknown for me.


1928 Bulova Unknown Ladies side

1928 Bulova Ladies Unknown 12-26-20 Front
1928 Bulova Ladies Unknown 12-26-20 Right
1928 Bulova Ladies Unknown 12-26-20 Left
1928 Bulova Ladies Unknown 12-26-20 Move
1928 Bulova Ladies Unknown 12-26-20 Case
1928 Bulova Ladies Unknown 12-26-20 Back
Posted December 27, 2020 - 4:06am

A beautiful “Parisienne” style watch: Unknown. 

Kathy L.
Posted December 27, 2020 - 11:31am

Just gorgeous!  I haven't seen it advertised.

Unknown for now.

Posted December 27, 2020 - 6:42pm

Same here, unknown.

Posted December 27, 2020 - 8:41pm

A classic Parisenne but no confirmed ads.  1928 Bulova Unknown. 

Geoff Baker
Posted December 27, 2020 - 9:41pm

Sorry plains, I got nothing on this one. Sweet find man

Posted December 9, 2022 - 10:40pm

I was researching some names in 1928 ads and found a match to this watch called the Bulova Moderne.  Definitely a match to the case but a slightly different dial which could be a possible dial replacement.   Need Alex to weigh in on this one. 

1928 Bulova Moderne

Yonkers Statesman

28 Dec 1928, Fri · Page 5



The Akron Beacon Journal

12 Apr 1929, Fri · Page 22


Posted December 10, 2022 - 1:27am

Thank you for finding these ads. Luckily they are months apart from different jewelers, increasing the likelyhood it is the actual name and not some invention by one jeweler. These rectangular models were supplied during 1928 and 1929 with both dials i.e. the one of the ad and the one on the subject watch. See also my book page 128 Jim. Thanks.

Posted December 10, 2022 - 3:06am

In reply to by Alex

I did confirm that Bulova model name Moderne in the 1943 GS catalog of crystals.  Seems highly likely this is the name of this model.  
1943 GS catalog

Posted December 10, 2022 - 4:20am

Any other names in there that we have not matched so far with a watch?

Posted December 10, 2022 - 11:56am

In reply to by Alex

I have been going through it looking at names that I haven't seen before. I found two from the 1940s which I had it in the ads forum ads.  Eugenie and Emilie but I'm not so sure on the spelling it should be Emily.  There are quite a few others on there, but I could not find an ad match. Could be Westfields not so sure.